Helping Video Game Professionals Get More Jobs, Money, Confidence & Clarity 🎮
How my client landed a 6-figure job using Instagram.
Published 2 months ago • 2 min read
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Reader,
You read that right. A six-figure executive role, with equity, using Instagram.
My client, Grant, is an exited founder in the world of gaming and esports. Millions of dollars raised, content impressions garnered, and fans reached.
He had the golden touch when it came to business, but after his exit, he found himself unable to turn anything to gold when it came to finding his next role.
After months of looking, Grant approached me and asked for help. He had seen that I helped a former employee of his find a role at Riot Games and figured coaching would change his outcome.
In our sessions, we worked on his value proposition first, because Grant had all kinds of value to offer--it was the way he was selling it that was blocking him.
Execs in his position have so much story to tell that it can be hard to pull focus into the one area that will get them noticed. But even as a leader who has "done it all," he needed to narrow into a specialty that he was known for. We needed to tell the story about the problem that he was known for solving and why his method mattered.
Once we found Grant's niche, we started to explore the "hidden job market."
People at Grant's level aren't going to find their next role on Hitmarker or LinkedIn. The next role is going to be discovered in meaningful conversations with people who don't know what they need until you tell them.
That is when he found a gaming-adjacent brand on Instagram that was noticeably struggling.
So he slid into their DMs. Next thing he knew, he was meeting with the CEO.
Less than one month later, he was offered a role as the Head of Operations with a 6-figure salary, equity, and a path to COO.
If you're a leader or exec in games right now looking for your next role and struggling, Grant did something you can do too.
And if you're not that high up, or still trying to break in, it applies to you just the same. In games, waiting to be noticed can keep you waiting forever. Results come when you start being an active player in your own career.
I always tell my clients: don't be an NPC in your own career. Think Grant got the message?
Here's the deal. Changing this on your own is hard. That's why coaching works. To change your results, you have to change your approach, and your mindset. That's exactly what we do on your first Strategy Call: one hour on the thing blocking you most, and a real action plan by the end.
It's $400. And if working together longer makes the plan, I credit that back toward whatever package you choose.